CONNECTS: Common Sense Tips That Are Not Commonly Used

An impolite analysis of how to structure startup plans and messaging to optimize their attractiveness to investors.  First time entrepreneurs often misunderstand what investors find interesting, as most of what you read about is not very accurate.  Peter Stern, having done very little of interest for a decade EXCEPT helping people raise money from early stage investors, provides an analysis of how to choose new opportunities or provide descriptions of existing opportunities that will more readily compel investors to write you a check.